Designing digital products people love—and businesses grow with.
I'm Olawale Marvelous, a Product Designer specializing in transforming complex ideas into intuitive digital experiences through user-centered design, product thinking, and clean visual systems.
Experience
6+ Years
Location
Nigeria
Availability
Remote & Hybrid
Core Skills & Expertise
Technologies and tools I use to bring ideas to life
Figma
Photoshop
CorelDRAW
User Research
Prototyping
Wireframing
Featured Projects
A selection of recent work spanning mobile and web products. Each project demonstrates my approach to problem-solving, user research, and design systems.
Product Designer
LETSPLIT
Reducing bill-splitting friction in social spending
Problem
Friends split bills manually across spreadsheets and messaging, causing calculation errors, confusion, and payment disputes.
Business Value
Mobile-first expense tracking that reduces user friction and increases engagement through simplicity.
Product Designer & UX Researcher
Code4kids
Making digital skills accessible and engaging for children
Problem
Existing educational platforms lack interactivity and progress visualization, leading to low engagement and abandoned courses.
Business Value
Interactive learning platform that increases course completion rates and time-on-app through gamification.
UI/UX Designer
Healthcare Records
Centralizing patient data for better clinical efficiency
Problem
Medical professionals access patient records across fragmented systems, wasting 20% of clinical time on data entry and retrieval.
Business Value
Unified dashboard reducing data entry time by 40% and improving clinical decision-making through accessible patient history.
I design for business outcomes
Problem First, UI Second
Before sketching, I understand the business goal and user need. Design should solve problems, not create pretty screens. I ask 'why' before 'what'.
Tradeoff-Aware Design
Every design decision has tradeoffs. I evaluate user needs vs. business goals vs. engineering constraints. The best solution isn't always the most beautiful—it's the most effective.
Iterative and Testable
I prototype early, validate with users, and iterate rapidly. This reduces risk and ensures the final product solves real problems for real people.
Collaboration Over Isolation
Great products are built by teams. I work closely with engineers, product managers, and users. Design is not a layer on top—it's integrated throughout development.
Working Style
Cross-functional collaboration
I thrive working with product, engineering, and stakeholders.
User-centric discovery
Customer feedback shapes every design decision.
Rapid iteration
Fast cycles, real feedback, continuous improvement.
Systems thinking
I design components and systems, not just individual screens.
Ownership mindset
I care about outcomes, not just deliverables.
Design Process
Research
Understand users, goals, and constraints
Strategy
Define problem and design direction
Exploration
Create wireframes and user flows
Refinement
Design high-fidelity UI and systems
Validation
Test with users and iterate
Core Skills
How I Work
My approach combines user research, strategic thinking, and design craft. I solve problems, not create aesthetics.
Discover
Understand the problem, business goals, users, and constraints before designing anything.
Research
User interviews, competitive analysis, and data review to validate assumptions.
Define
Synthesize research into clear problem statements, user journeys, and success metrics.
Ideate
Explore solutions through sketches, wireframes, and rapid iterations.
Prototype
Build interactive prototypes to test hypotheses and communicate ideas clearly.
Validate
Get feedback from users, engineers, and stakeholders. Iterate based on insights.
Refine
Polish interactions, design systems, and edge cases. Prepare for handoff.
Ship
Collaborate with developers. Monitor performance. Iterate post-launch.
Services
I work with product teams and founders to design solutions across the full spectrum of digital products.
Product Design
End-to-end product design from discovery to launch
UI Design
Clean, scalable interfaces with attention to detail
UX Research
User interviews, testing, and data-informed decisions
Wireframing
Information architecture and user flow mapping
Design Systems
Reusable components and design guidelines
Prototyping
Interactive prototypes for validation and handoff
Website Design
Modern, responsive websites that convert
Mobile App Design
iOS and Android app design and interface design
Dashboard Design
Data visualization and complex admin interfaces
Experience
Freelance Product Designer
Remote
Designed UI for apps, websites, and brand systems across multiple industries, helping startups and established businesses create compelling digital experiences.
UI/UX Designer
Startup Projects
Built MVPs with user-centered design for early-stage companies, focusing on rapid prototyping and user validation.
Junior Designer
Design Agency
Specialized in graphic design using Adobe Photoshop and CorelDRAW, creating visual assets, marketing materials, and brand elements. Developed strong foundation in design principles, color theory, and typography while working on print and digital design projects.
How I Transform Ideas Into Reality
From initial concept to final product, I follow a proven process that ensures every design decision is strategic, user-centered, and aligned with your business goals.
Discovery & Research
I start by understanding your business, users, and market. Through stakeholder interviews, user research, and competitive analysis, I gather insights that inform every design decision.
Strategy & Planning
Based on research findings, I develop a comprehensive design strategy, create user personas, map user journeys, and define the information architecture.
Design & Prototype
I create wireframes, high-fidelity designs, and interactive prototypes using industry-standard tools. Every element is crafted with purpose and tested for usability.
Deliver & Support
I provide detailed design specifications, assets, and ongoing support to ensure seamless implementation and optimal user experience.
Tools & Technologies I Master
I leverage cutting-edge design tools and methodologies to create exceptional digital experiences
Design Tools
- Adobe Photoshop
- CorelDRAW
- Figma
- Adobe Illustrator
Prototyping
- Figma Prototyping
- InVision
- Principle
- Adobe XD
Research & Testing
- User Interviews
- Usability Testing
- A/B Testing
- Analytics
What You Get: Actionable Deliverables
High-fidelity mockups and interactive prototypes
Complete design system with components and guidelines
Detailed specifications for seamless development handoff
User research insights and testing recommendations
Responsive designs optimized for all devices
Ongoing support throughout the implementation phase
From Concept to Code
Every design is production-ready
Ready to Start Your Project?
Let's discuss your vision and create something amazing together. I'm here to help bring your ideas to life.
marvewhale@gmail.com
Phone
+2348132286990
_thatwebsiteguy
Let's have a look at
my Portfolio
Code4kids
Educational tutoring platform helping children build digital, technical and soft skills for academic and workplace success
BillionX
Data analysis company homepage featuring AI products and services for business intelligence and automation
LETSPLIT
Expense sharing app that simplifies splitting bills with friends. Features smart calculation and easy settlement.
Featured Projects
From educational platforms that make learning programming and digital skills accessible to children, to sophisticated data analysis interfaces for business intelligence, and intuitive finance apps - I create designs that solve real-world problems across diverse industries.
Testimonials That
Speak to My Results
What my clients say about working with me
"Our brand feels professional and investor-ready thanks to the design from ProductMidwife. The attention to detail is exceptional."
"The UI design perfectly captured our vision for the educational platform. Students love the intuitive interface."
Resume
Download my resume to see a complete overview of my experience, education, and skills.
Let's build products users love.
Whether you have a project in mind or just want to say hello, feel free to reach out. I'm always open to discussing new ideas and opportunities.